Founded by Bay Area natives, Lawrence Boone and Master Sommelier, Sara Floyd, Swirl began in 2003 with a handful of winery clients and a single goal: to discover and promote great wines made by great people.
For 24 years, Swirl expanded its full-service wine brokerage, distributor and import services ultimately representing some of the great wine estates from around the world.
In August 2025 Swirl Wine Brokers was acquired by Vinifera Wine Marketing and together the two companies have merged their impressive portfolios, operations and sales teams to make one of California’s leading artisanal fine wine brokerage firms.
The combined company will operate as Vinifera Wine Marketing, honoring the 40 year history since its founding. Full details are available at www.viniferawines.com